Home Renovation Interest Continues with Bolder Color Choices and Severe Weather Concerns, an Annual Survey of U.S. Homeowners Reveals

James Hardie’s 12 months-finish home owner study shows that homeowners keep on to travel residence renovation desire and direct the way with bolder coloration possibilities

From safety versus intense weather conditions to merely needing a fresh look, James Hardie annual home-owner study reveals key motorists of renovation options

CHICAGO, Dec. 15, 2022 /PRNewswire/ — James Hardie Constructing Products and solutions Inc. (James Hardie), the North American chief in fiber cement property siding and exterior design alternatives, announces the effects of its yearly nationwide house owner study, revealing the year’s renovation desire, exterior style and design trends, and the ongoing impact of serious weather functions.

Executed by Wakefield Investigate, the survey revealed obvious demographic craze strains among U.S. homeowners–with more youthful generations outspending their more mature counterparts and preferring daring shade selections. Nonetheless, across the board, householders say their home’s exterior definitely needs a facelift and that intense weather issues are factoring into their spending.

Weathering the Storm: Home owners are proactively prepping their home’s exterior for intense weather events 

Most homeowners (58%) say they or another person they know has had to fix or renovate a dwelling mainly because of an extreme climate occasion, up from 47% in 2021. Sensing the urgency of the condition, 85% say it is much better to act faster rather than later on to boost their home’s exteriors. In actuality, a lot more than 2 in 3 (68%) home owners will very likely acquire motion to update their residence and guard versus temperature activities in the upcoming yr.

“When it will come to critical weather conditions protection, fiber cement siding by James Hardie is the very best preference simply because it is a resilient, extended-lasting and low-upkeep content that allows shield versus hearth, humidity, pests and more. No fiber cement is the exact and James Hardie’s formulation includes proprietary additives that boost the products functionality, offering sizeable protection.” mentioned Jamal Saghir, Director of Products at James Hardie.

As was the situation with property fashion choices, there are regional nuances. These in the South (39%) and West (37%) have been additional probable to know somebody who has had to fix or renovate a home due to the fact of an excessive climate occasion than individuals in the Midwest (24%) or Northeast (23%). That may possibly be a person of the good reasons why 24% of those in the West are really probable to update their dwelling to safeguard from a weather conditions celebration in the upcoming yr, in comparison to 13% in the Midwest.

Saghir extra, “The impression of weather alter and intense temperature on residence design is some thing we have been closely viewing for a number of yrs now. Property owners are looking to secure their households and their family members within people residences. At James Hardie, our items are Engineered for Local climate® to give reliable safety. Fiber cement siding is noncombustible and allows protect properties versus extreme weather, these types of as flooding, wind, and hearth. We have witnessed a marked increase in our buyers picking out Hardie® siding with the objective of aiding shield their households from the elements.”

Exterior Design and style and Colour: When it will come to standing out on the block, householders have the blues.

According to this year’s survey results, the long run of U.S. neighborhoods seems really vibrant. Dim blue (46%) is the most common decision for homeowners when it comes to daring hues when picking their top 3, adopted by grey (45%), dark environmentally friendly (39%) and gentle blue (39%). It’s a private decision, as much more than 4 in 5 (82%) homeowners say the appear and design and style of their house is an opportunity to express on their own.

“Color is 1 of the 1st points you notice about a home—and anyone wants minimal-maintenance hues that very last. That’s why Hardie® siding with our proprietary, prolonged-lasting ColorPlus® Technology finish, is the top rated preference for siding and exterior layout,” reported Jamal Saghir, Director of Products at James Hardie.

Hardie® products are built with ColorPlus® Know-how finishes that come in more than 700 colors and are baked onto the board to create a lively, consistent complete that is engineered to minimize fade or discoloration from UV rays, with a 15-calendar year confined guarantee. 

“With the latest launch of our Magnolia House | James Hardie Selection, we have sought to make it a lot easier than ever for home owners to renovate and personalize their home’s exterior. Curated by Joanna Gaines, the Assortment functions a palette of beautiful, earthy hues and a wide range of siding products, including traditional plank, shingle, and board-and-batten variations,” stated Saghir.

To master more about the trusted safety and countless design and style possibilities of Hardie® siding take a look at JamesHardie.com.

Source: The James Hardie Study was done by Wakefield Research between 1,000 nationally agent U.S. home owners of one household or multi-family residences between Oct 13 and Oct 18, 2022.

James Hardie Building Solutions Inc.

James Hardie is the North American leader in fiber cement home siding and exterior layout options. Hardie® products supply extensive lasting beauty and infinite design and style possibilities with dependable protection and lower routine maintenance. As the #1 producer and marketer of higher-functionality fiber cement creating answers, James Hardie presents siding and equipment for just about every model. Hardie® goods are non-combustible and stand up to weather and time even though empowering property owners and creating specialists to achieve the dwelling of their goals. James Hardie operates with an inclusive business culture, and an unwavering determination to Zero Hurt. The firm proudly employs a various workforce of more than 3,000 workers across functions in North The united states.

For more facts and media methods, take a look at JamesHardie.com and JamesHardie.com/about-us/media-methods./about-us/media-means. For trader information, be sure to visit ir.jameshardie.com.au.

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